Ampure PosiCharge specializes in advanced industrial battery charging solutions. They provide hardware and software tools that help businesses optimize, manage, and maintain battery-powered fleets efficiently.
Ampure engaged Fetchly's DesignOps service. A dedicated senior product designer embedded with their team to turn years of legacy technical tooling into a single mobile product, partnering with Ampure's own developers and subject matter experts throughout.
Problem space
Ampure relied on a collection of legacy tools to configure devices, access operational data, and perform critical maintenance workflows. These tools had evolved over time and were heavily tied to technical workflows, additional hardware, and interfaces that were difficult to use in the field.
Our challenge was translating years of technical functionality into a mobile product without losing the depth, reliability, and flexibility that technicians depended on.
Many of these workflows were dictated by hardware constraints and the demands of the field. Device discovery, Bluetooth communication, battery configuration, firmware management, diagnostic data collection, and gateway registration all carried technical constraints that influenced how the product needed to behave.
Because we weren't physically present in the environments where the product was used, we had to reconstruct those workflows remotely through stakeholder conversations, technical documentation, prototypes, and continuous validation. Understanding the software was only part of the challenge. We also needed to understand the operational context surrounding it.
The project required balancing field usability, technical constraints, existing hardware capabilities, and future product ambitions.
Solution space
To understand the product beyond the interface itself, we first needed to understand the operational reality behind it.
We mapped how technicians discovered devices, connected through Bluetooth, configured battery parameters, downloaded diagnostic data, updated firmware, and managed devices in the field. We also documented the different user roles involved in the ecosystem, from technicians performing day-to-day maintenance to administrators managing access and future gateway infrastructure.
Because much of this knowledge existed across conversations, legacy tools, and technical documentation, a significant part of the work focused on creating a shared understanding of the system. User journeys, workflow diagrams, stakeholder maps, information architecture, and interactive prototypes became alignment tools that kept our designer, Ampure's developers, and their subject matter experts working from the same model.
The design effort focused on reducing complexity without removing capability. Configuration settings were reorganized around operational goals, technical terminology was translated into more intuitive structures, and new functionality was introduced in ways that felt consistent with existing technician workflows.
Through continuous feedback sessions, prototype reviews, and collaborative workshops, the product evolved from a collection of technical requirements into a coherent mobile experience.
Outcome space
We helped a team understand a complex domain, align around a product vision, and transform operational knowledge into a scalable digital experience. By providing Ampure with:
- A complete mobile-first product foundation
- Defined user flows for all Phase 1 functionality
- A scalable information architecture
- A reusable design system and component library
- Developer-ready specifications and prototypes
- A framework for future Bluetooth, gateway, and cloud-connected features
The project established a shared understanding of how the mobile product should work, how different systems interacted, and how future functionality could be introduced without disrupting core workflows.
Most importantly, it transformed a collection of technical capabilities into a product that technicians can understand and operate with confidence in real-world environments.